- While new car enquiries fell by 2%, conversions climbed to 30%
- Used car enquiries rose by 5% across the year, but demand dipped significantly in Q4
- Dealerweb Showroom helps retailers manage all customer interactions and maximise sales opportunities
Automotive retailers across the UK exper...
Consumers are steadily increasing their reliance on online platforms when searching for their next vehicle, with our findings revealing that dealership websites were the preferred research channel for up to two-thirds of car buyers.
Every view and click of a listing on your website represents a d...
Strong communication with prospects and customers has always been an important part of doing business in the automotive sector. But in the current climate, it’s absolutely imperative.
Over the last seven months, sales of new cars have consistently increased, to the point that they are now up by m...
A new car is one of the biggest purchases a customer can make, so it’s natural that they want to take time and care to ensure that they’re making the right decision for them. This is why lead nurturing is so important: as the customer sales journey is a relatively lengthy one, coaxing them from one...
At Dealerweb, we’ve been recording and reviewing significant industry trends from the past year, along with our own usage statistics, to gain a better understanding of how automotive retail is evolving.
Most noticeable is that the traditional slow-down in enquiries towards the end of the year happ...
As 2023 gets underway, we’ve been able to reflect on a year of success, progress and exciting developments for Dealerweb in 2022.
Our platform for automotive enquiry management is now used by more dealer groups than ever before, helping you deliver the experiences your customers are looking for....
At a time of unprecedented change in automotive retail, meeting constantly evolving customer expectations is a key challenge for dealerships. Digitisation is a core part of this, including the implementation of the right technologies to support seamless online-to-offline experiences for buyers.
Ga...
At a time of unprecedented change in automotive retail, meeting constantly evolving customer expectations is a key challenge for dealerships. Digitisation is a core part of this, including the implementation of the right technologies to support seamless online-to-offline experiences for buyers. This...
In every area of retail, consumer expectations are rising all the time, and the automotive sector is no exception. However people choose to shop and whatever they want to buy, they want the process to be quicker, easier, and more convenient than ever before.
This means that customer experience and...
The automotive customer has changed in recent years, but has the sales and aftersales experience aligned with new customer expectations? Whilst the industry has been focusing on digitising processes, the focus should now shift towards building improved customer experiences, harnessing technology as ...